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Innovations in Search and Social [September 2023]

QuanticMind

[:06] As TikTok Shop was introduced to users across the US this month, the platform has taken steps to educate marketers, brand representatives, and agencies on their ability to drive sales directly through the app. eMarketer has projected that influencer marketing will grow 3.5

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100 Compelling Email Statistics to Inform Your Strategy in 2023

Porch Group Media

A survey from eMarketer reveals that email marketing drives 25% of the overall revenues from those companies surveyed. Also according to an eMarketer study, the median email marketing ROI is 122%. billion by 2027. 50% – the increase in open rates of emails with personalized subject lines , another study shows.

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Top 100 Advertising Revenue Statistics to Inform Your Campaign

Single Grain

digital ad spending is expected to reach over $390 billion by 2027. Influencer Marketing Hub ) In a global study of PR agencies conducted in 2023, 39% of participants indicated they work with up to 10 influencers, while 14% said they worked with more than a thousand. emarketer ) In 2023, U.S. billion USD. Techjury ) U.S.