Only B2B

FEBRUARY 1, 2024

It goes beyond demographics and buying behavior; it identifies people who are actively looking for solutions like yours before they even raise their hands. billion (about $5 per person in theUS) (about $5 per person in the US) by 2025. But how do you cut through the noise and reach the right decision-maker at the right time?

Intent Data 71

Intent Data Intent Marketing Strategy Marketing & Strategy 71

Sprout Social

MAY 10, 2019

The first video, “ Me at the Zoo ,” launched on April 23, 2005, and the first ads followed two years later. As YouTube stats for marketers go, that’s great insight into where you could be spending your ad budget, or at the very least maintaining an active presence through video content of your own.

Youtube 110

Youtube Stats Paid Content Marketing Strategy 110

Madison Logic

JANUARY 25, 2024

According to LinkedIn’s 95-5 Rule, only a small percentage of potential B2B buyers are actively seeking solutions at any given time. With that number expected to grow to 87% by 2025, CTV is a critical channel to add to your unified, multi-channel strategy in 2024. Nearly half of all U.S. homes already watch CTV every day. Here’s why.

Marketing Management 52

Marketing Management B2B Marketing Multi-Channel Marketing & Strategy 52