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How to Automate Your Black Friday Marketing

Sharpspring

In 2018, online sales reached new levels , and with more Internet users coming online in 2019, this year’s figures will likely be even higher. The study is consistent with many others that highlight the growing trend in mobile purchasing. These nurturing campaigns increase conversion and response rates as well as revenues.

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5 Ways Audience Research Helps You Customize Your Landing Pages

Unbounce

Something like a gift card, small cash reward, or donation has been known to increase response rates by up to 50%. A 2018 Google survey showed that less than 40% of marketers were using consumer research to drive their decisions. Curated Tip: It also helps if you can offer an incentive in return for their feedback.

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4 Key Considerations for More Personalized Marketing

Zoominfo

Consider these statistics ( source ): In a study of 650 multi-channel marketing campaigns, personalized campaigns consistently and overwhelmingly beat out static campaigns in generating a high response rate from recipients. In order to scale personalization success, it’s important to keep up with the latest trends.