Remove 2016 Remove Analytics Remove Digital Experience Platform Remove Segmentation
article thumbnail

Q&A with Acquia Chief Marketing Officer, Lynne Capozzi

ClickZ

After IBM, I got bit by the startup bug again and served in a few chief marketing officer roles at Systinet, which was acquired by Mercury Interactive, and JackBe, which was acquired by Software AG, before coming to Acquia, first in 2008 and again in 2016. I returned to Acquia in 2016. Q) Can you give us a brief introduction to Acquia?

article thumbnail

Top 10 B2C Marketing Tactics to Use in B2B

SnapApp

Who can forget the Pokémon GO craze of 2016? . A simple quiz at the top of your funnel can help customers self-segment, giving you the opportunity to send only the most appropriate content to them. . Dominos Pizza took interactive content into the stratosphere with their DXP campaign. Tactic 1: Make It a Game.

Tactics 48
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

2022 BEST SOFTWARE LIST FOR SMALL BUSINESS

TrustRadius Marketing

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. Get a better understanding of what customers want with analytics and gather those insights into customizable reports.

article thumbnail

2022 BEST SOFTWARE LIST

TrustRadius Marketing

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. Get a better understanding of what customers want with analytics and gather those insights into customizable reports.

article thumbnail

2022 BEST SOFTWARE LIST FOR MID-SIZED BUSINESS

TrustRadius Marketing

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. Get a better understanding of what customers want with analytics and gather those insights into customizable reports.