3 Marketing Campaign Opportunities Financial Service Brands Missed
Content Standard
JANUARY 25, 2017
In 2015, Ad Age reported average costs for TV spots—some running as high as $1.55 M&G: Microsite vs. Media Site. The microsite is somewhat of an antiquated content strategy. But in the long term, was all that effort worth it? million for 30 seconds of air time.) But there were inherent problems with this approach.
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