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2013 in Review: Top Content Marketing Assets & Initiatives for the New Year

KoMarketing Associates

2013 was a successful year for KoMarketing. The beginning of 2013 saw us performing significant program work for clients in Europe. This goes for our company’s marketing tactics as well. During the year 2013, we wrote. that made our content marketing strategy a success this past year.

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Beyond Facebook: Five Social Media Ad Platforms for B2B Marketers

KoMarketing Associates

of all online ad revenue in 2013 ($3.17 billion) according to eMarketer , with that number expected to grow in 2014. eMarketer also reports we should expect to see a 27.2% LinkedIn may be the forgotten advertising platform of the big social media players, with only a.5% 5% ad revenue market share in 2013.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Marketing Charts ). Marketing Charts ).

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Perspective on the B2B Demand Generation Benchmark Survey Report

KoMarketing Associates

In a poll of 155 primarily C-level marketing experts, social media received the largest percentage of votes for demand generation channels that marketers will spend more on in 2013. Spending Changes by Channel in 2013. Lowest Cost Per Lead Channels. Most Used Channels. More in the B2B Demand Generation Benchmark Report.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

by eMarketer. Social Media 3Q Update: Who Uses Facebook, Twitter, LinkedIn, & MySpace? Facebook, Twitter and LinkedIn continued to add users in the second half of 2010, albeit at a slower pace than in previous quarters. Social Media Is Greater Marketing Priority for Small Businesses by eMarketer. Yes—sort of.

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity

Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. 93% of marketers use social media for business. State of Search ). State of Search ). Facebook, Twitter and Google+ are the most popular social networks with search engine marketers.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter. Shea Bennett examines research finding that, no surprise, the user base on LinkedIn skews older than on other social networks: more than half of all members are aged 36-65, with just 6% younger than 22.