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2013 in Review: Top Content Marketing Assets & Initiatives for the New Year

KoMarketing Associates

2013 was a successful year for KoMarketing. The beginning of 2013 saw us performing significant program work for clients in Europe. This goes for our company’s marketing tactics as well. During the year 2013, we wrote. that made our content marketing strategy a success this past year.

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Beyond Facebook: Five Social Media Ad Platforms for B2B Marketers

KoMarketing Associates

of all online ad revenue in 2013 ($3.17 billion) according to eMarketer , with that number expected to grow in 2014. eMarketer also reports we should expect to see a 27.2% 5% ad revenue market share in 2013. Demand Generation Search Engine Marketing Blog Social Media Strategies'

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

eMarketer ). eMarketer ). eMarketer ). eMarketer ). More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. Most outbound marketing spend is on telemarketing, followed by direct mail and trade shows. 9 out of 10 marketers say they measure social presence (e.g.,

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Perspective on the B2B Demand Generation Benchmark Survey Report

KoMarketing Associates

In a poll of 155 primarily C-level marketing experts, social media received the largest percentage of votes for demand generation channels that marketers will spend more on in 2013. Spending Changes by Channel in 2013. Lowest Cost Per Lead Channels. Most Used Channels. More in the B2B Demand Generation Benchmark Report.

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Digital Future: Predictive Advertising, Chapter 1 – Five Strategic Trends That Are Changing Digital Forever

QuanticMind

” – Ernst & Young, “Marketing’s Two-Headed Beast,” November 2013. In one study of UK internet users, eMarketer found that by 2017, 27% (14.7 This dynamic is creating a “two-headed beast” scenario in which short-term investments in tools can end up at odds with long-term organizational goals.

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity

Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. 93% of marketers use social media for business. State of Search ). State of Search ). Facebook, Twitter and Google+ are the most popular social networks with search engine marketers.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

by eMarketer. Social Media Is Greater Marketing Priority for Small Businesses by eMarketer. Nearly half of the B2B marketers using social media view LinkedIn as an effective channel, while only one in three say the same of Facebook. 17 Compelling And Highly Usable B2B Marketing Statistics by Modern B2B Blogs.