Rev

SEPTEMBER 2, 2019

Remember those banner ads that you used to see when scrolling through MySpace or talking to your best friend via the antiquated AOL Instant Messenger? Those ads that we would see on our computers after school, or deep in a chat with your best friend, were actually the beginning of what we call Programmatic Advertising today.

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Paid Content Advertisements Advertising Doubleclick 122

Hubspot

SEPTEMBER 25, 2015

When display advertising first surfaced in the world of marketing, many marketers were left with a bad taste in their mouth. The ads we were being presented with lacked context and value, and as a result, many of us were quick to deem them untrustworthy. What Is Display Advertising?

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Paid Content Advertising Agencies Display Stats 28

Hubspot

OCTOBER 9, 2015

The story is no different when it comes to marketing on the internet. While many of us are familiar with “tried-and-true” ways to acquire and retain customers online -- paid search, email marketing, etc. -- there’s a whole new wave of exciting technologies that are emerging right now. 1) Native Advertising.

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Paid Content Paid Search Agency Mobile Advertising Ad Exchange 28

Hubspot

JANUARY 4, 2013

If you're relying heavily on old-school marketing tactics -- radio and TV commercials, cold calling, email spamming, direct mail, that sort of interruptive stuff -- you might be seeing a decrease in the success of your efforts. More tools are bought today than ever before to block out advertisements. How is this possible?

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Paid Content Inbound Marketing Telemarketing Advertising Agencies 28