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The Ultimate Guide to Hiring a PR Agency in 2020

Hubspot

Komen for the Cure , a leading breast cancer charity, faced the consequences of lacking a crisis communication plan in 2012. Do you want to ensure your company is active in your niche's community, including trade shows and events? For example, Susan G. A PR agency can help with that. Image source: HubSpot.

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9 Guaranteed Ways to Make Industry Events Worth Your While

Hubspot

In 2012, one industry raked in $13 million in revenue. That's right, the event and trade show industry is the one rollin' in dough. Note: If you want to pull the trigger, be sure to ask for a price discount -- that's pretty common for trade show or event purchases.). 13 billion in revenue. Now ask yourself.

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Lean Marketing: How to Run Your Marketing Team Like a Startup

Hubspot

Right as you're wrapping that up, your VP of Sales walks over to talk about the team going to a trade show next week. Back in the winter of 2012, Pinterest was blowing up. This doesn't have to be anything fancy -- at HubSpot, we use a combination of our internal wiki and Google Docs to keep track of our backlogs.