Study: B-to-B Marketers Lagging With Social Media
Online Marketing Institute
NOVEMBER 28, 2012
MediaNext 2012. 11/27/2012 -15:36 PM. Business-to-business marketers are underutilizing social media and its potential, according to new data from Eloqua , a marketing automation company. 32 percent use social media as an outbound marketing channel for demand generation. Multi-Platform. Business Dinner.
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