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11 Indispensable B2B MarTech Solutions Cybersecurity Marketers Actually Use

KoMarketing Associates

From communicating your brands’ identity through pillar page customization to building out blogs, WordPress is a great tool for B2B marketers to tell their story. Since I published my first WordPress post in 2011, I can’t tell you how many blogs I’ve written or websites my various teams have designed.

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What is a SaaS Company? Top 20 SaaS Companies Killing It in 2022

accelerate agency

To achieve stable growth, a SaaS business often needs substantial reinvestment of profit to alter services as users demand new application capabilities and more flexible software solutions. Accelerate Agency works with high-authority domains like Hubspot and BigCommerce to increase organic traffic and referrals.

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What is a SaaS Company? Top 20 SaaS Companies Killing It in 2021

accelerate agency

To achieve stable growth, a SaaS business often needs substantial reinvestment of profit to alter services as users demand new application capabilities and more flexible software solutions. Although a SaaS business model offers many advantages, you should consider if SaaS suits your unique business offerings and current financial position.

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50 Content Marketing Influencers You Need To Follow

Atomic Reach

Patel is the co-founder of Webprofits, a growth marketing agency that has helped numerous companies enhance their marketing approach. In addition to his work with Webprofits, Patel is also a frequent blogger and shares his insights on growth marketing with readers on Forbes, The Wall Street Journal, and Entrepreneur Magazine.

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Snapchat vs. TikTok: What Marketers Need to Know

Hubspot

Snapchat, which launched in 2011 , allows users to create video-based stories about their lives and send video or image-based messages to their friends. Despite each platform's growth, marketers in the social media realm are wondering, "Are either of these worth the hype? At the moment, both apps continue to grow.

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What does CRM-Driven Marketing Actually Mean

Hubspot

Just look at this graphic: The first Martech map was created back in 2011. More and more martech solutions will pop up on this map next year, because marketers can't get enough of them. I'd argue that marketers are more in-tune with their tech stack than anyone else at a company. Service delights and feeds back into marketing.

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30 Women Shaping B2B Tech Marketing

SnapApp

B2B marketing is what Nandini Jammi has always done--first as a content marketer at Kayako and then as Head of Growth at ProdPad (and she was a solo marketer at both startups). As a copywriter, she now focuses specifically on product positioning and messaging. . What's your biggest challenge as a B2B tech marketer?