The Effective Marketer

FEBRUARY 15, 2010

Studies from multiple email marketing service providers show different numbers when it comes to delivery rates, bounce rates, open rates, clickthrough rates, and more. I work for a B2B software company and we do regular email blasts. Our open rates average 30%. Is this good?

Advertising Benchmark 100

Advertising Benchmark Work Management Marketing Management Planning 100

The Effective Marketer

JANUARY 13, 2009

Metrics should be in place to ensure performance is measured – something that becomes critical if the task at hand may impact the overall results of a marketing campaign. Until there’s a clear “owner”, a task won’t get done. Is the old saying that if everyone is responsible, then no one is responsible. United States License.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Optinmonster

JANUARY 15, 2020

As smartphone use has risen, marketers have had to adapt their strategy to keep up. In this article, we’re going to take a deep dive into your mobile marketing plan to make sure you’re not leaving any opportunities on the table. Today we’ll be looking at: What is mobile marketing? It’s a separate beast.

Mobile Marketing 67

Mobile Marketing Planning Tips Paid Search Agency 67

seo.co

DECEMBER 8, 2020

In the years to come, users will become so accustomed to this individualized treatment, they’ll seldom venture outside their designated domes of personal experience, and content marketers will have to cater to them directly by learning user behavior patterns. Email marketing doesn’t take much to get going. Multimedia Experiences.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111