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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012. eMarketer ). eMarketer ).

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Facebook Estimated Global Ad Revenue Doubles in 2011

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The diversification into different streams is really important, because it suggest that Web content consumption as a revenue driver is not going to be solely focused on display advertising. billion this year, eMarketer estimates. Overseas ad dollars is predicted to represent 50% of the pie next year and a slight majority by 2013.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. The latest version of this video provides a wealth of B2B-related stats, including: 83% of buyers no longer trust advertising (but most do trust recommendations from other users online). Executives Fail to Focus on Social Media Marketing Strategy by eMarketer.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Mobile internet activity is different, however, with the dominant share of time (42%) spent on email, and just 11% on social media. by eMarketer. 80% of Twitter use is on mobile devices. At that point, social media will be a bigger channel than email or mobile, though still far smaller than search or display advertising.

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity

Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. eMarketer ). Social media…to engage or to advertise? 21% of small businesses plan to increase spending on social media advertising this year. ( eMarketer ). Coincidence?

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25 of the Best Web Presence Optimization Guides of 2012

Webbiquity

Online advertising doesn’t directly affect organic search, but it is a vital component of online visibility and can support social and content marketing efforts. Curtis Hougland reports that “The average shopper in 2011 used an incredible 10.4 Search Critical in Brand-Building Strategies by eMarketer.