Convince & Convert

SEPTEMBER 14, 2010

Are you suggesting that any use of software or databases to help organize and scale your social outreach is invalid? Companies definitely need to start realizing that social media should be used to attract good leads, not just unrelated followers or fans. And of course product improvement ideas are important. All rights reserved.

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Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. I would then create a group in my database solely populated by those influencers, and I would create a whole series of outreach and engagement campaigns to trigger positive brand chatter among them. population. Thanks Jay.

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Convince & Convert

SEPTEMBER 21, 2010

Everyone believes that good social media outreach will increase sales. Everyone believes that good social media outreach will increase sales. Everyone believes that good social media outreach will increase sales. link] Social Media Myths and Reality » The Buzz Bin [.] It stands to reason.

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Convince & Convert

APRIL 13, 2010

The app addresses a huge array of business and communication circumstances, including videos and a nifty tip of the day. You've got to take the time to tailor what to say, how to say it and when to follow-up…this works in sales, with media outreach and new business proposals. All rights reserved.

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Convince & Convert

AUGUST 18, 2010

It helps educate its members, not every person practicing “PR&# is actually a member or even knows the PRSA code of ethics, so the outreach has to go above and beyond membership to help improve the situation. I especially like your last point — if social media has changed anything, it's changed the definition of influence.

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Convince & Convert

JULY 13, 2010

Oh, and for those that think that “blogger outreach” counts as social exposure for your staff, don’t kid yourself. link] Kelly @ MediaMiser RT @arikhanson: Love this post by @elizabethsosnow: Why the digital divide is death to your PR firm [link] (LOVE tip #3 Elizabeth!) Don’t cheat them of that opportunity. (Oh, All rights reserved.

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Convince & Convert

APRIL 22, 2010

We’d all be much better off if we stopped lumping everything under the social media, and instead focused more on the SPECIFIC outcomes that socialization of business can produce. 5 Primary Ways to Use Social Media If you’re focused primarily on prospective customers and building awareness there are two options: 1.

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