Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. Unbelievable turnout (more than 260) for a first-time event, and tremendous kudos to Fred Von Graf , who organized it practically solo. Social Media 101 Explained by the Best Fishing Analogy EVER =-.

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Convince & Convert

MARCH 4, 2010

Blogging for Commerce Related to the first, but commerce-oriented blogs are more interested in conversion events than in traffic generation. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers.

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Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

MARCH 23, 2010

Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well. Pay attention to your statistics with regard to calls to actions.

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Convince & Convert

SEPTEMBER 21, 2010

You may BE a winner; Survey says… [link] MoJo DoJo » Social Media: Things to know before diving in [.] link] Social Media Fallacies – What To Know If You’re Thinking of Social Media « Furrier.org – Business & Technology Blog [.] January 27, 2009 Posted by John Furrier in Technology.

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Convince & Convert

JUNE 15, 2010

Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere? I had a question: “Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere?&# Add data collection fields for Twitter, Facebook, Linkedin (at a minimum).

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Social Media Ideal Customer Profiles Paid Content Media 155

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Is social media creating a generation of cowards? &# My take on it may surprise you … and provide uncomfortable reading if you are a parent or social media junkie.

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B2B Marketing Enterprise Management Planning Work Management 40

Convince & Convert

MARCH 9, 2010

Eyeballs might bring money if you're trying to monetize, however success in social media is derrived directly from engagement. When you walk into a networking event, you don't go there to meet as many people as you can. Social media is exactly the same and people REALLY NEED to start realising this.

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