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B2B Prospecting Data Just Keeps Getting Better

ViewPoint

DECEMBER 17, 2013

Out-of-business indicator, plus credit rating and parent/subsidiary linkages (Salesforce.com). Company SWOT analysis (OneSource). PRISM-like business clusters offered by Salesforce.com (appended from D&B), which provide a simple profile for gaining customer insights and finding look-alikes.

Lead Ranking 120
Lead Ranking Marketing Management Lead Scoring Salesforce.com 120
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B2B prospecting data just keeps getting better

Biznology

NOVEMBER 27, 2013

Out-of-business indicator, plus credit rating and parent/subsidiary linkages (Salesforce.com). Company SWOT analysis (OneSource). PRISM-like business clusters offered by Salesforce.com (appended from D&B), which provide a simple profile for gaining customer insights and finding look-alikes.

Lead Ranking 80
Lead Ranking Marketing Management B to B Lead Scoring 80
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