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B2B Lead Generation Blog: Tips for better webinars, webcasts and improved ROI

markempa

« 2 New RSS Feeds for the B2B Lead Generation Blog | Main | Blogging & RSS Events » Tips for better webinars, webcasts and improved ROI Webinars have reached critical mass and most B2B marketers, it seems, have added them to their marketing mix. The results. The results.

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WMC Interviews: Kirsten Chapman

WebMarketCentral

KC: WOM is obviously the top tactic, but we're also systematic in our outbound lead gen program, which is a service we provide to clients. It also shows off how good we are in this area — most agencies don't know how to do this effectively and don't have telemarketers on staff. WMC: How do you market or promote your business?

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