Martech

JANUARY 25, 2022

Customer relationship management (CRM) is the technology brands use to nurture relationships with their customers. These solutions are designed to help sales and service agents communicate with customers more effectively. In this piece, we’ll dive deep into CRM systems and their impact on marketing teams.

Enterprise Management 98

Enterprise Management Work Management Marketing Management Paid Search Agency 98

Hubspot

OCTOBER 5, 2017

In this growing sales landscape, we’ll outline the various processes and key strategies for prospecting -- the phase of selling that often consumes the most time and energy (and is the most crucial to get right). The end goal is to move prospects through the sales funnel until they eventually convert into revenue-generating customers.

Budget Programs 101

Budget Programs Top of Funnel Tools Work Management 101

Salesforce Marketing Cloud

OCTOBER 12, 2023

Whether it’s customer response rates, leads in pipe, or quota attainment, there is always another metric to track. AI tools and capabilities are expanding at a rapid clip , but they only make sales more efficient if they’re powered by data. Why is sales data important? The motivation for this? Chronographic data.

Top of Funnel 105

Top of Funnel Work Management Marketing Management Budget Programs 105

Hubspot

MAY 28, 2012

Once your sales and marketing teams speak a common language and have their goals outlined in a service-level agreement (SLA), it’s time to start applying that structure to your day-to-day sales and marketing activities. Passing those unqualified leads directly to your sales team is one of the reasons sales hates marketing.

Work Management 28

Work Management Marketing Management Lead Management Lead Scoring 28

Vidyard

SEPTEMBER 14, 2021

Financial services is an industry that’s on the brink of a new day. From customer service to new client contracts, everything is going digital—even selling. The financial services industry is recognizing a digital change that clients have wanted for a long time. Video Trend #2: Post-Sale Teams Embrace Video 2.1

Marketing Budget 65

Marketing Budget Enterprise Management Work Management Marketing Management 65

Vidyard

FEBRUARY 2, 2021

Trends in Resources Used for Video Production 1.6.1 Resources Used for Business Video Production 2. Video Benchmarks for Engagement Rates 3.1.1 Video for Sales Statistics 1.1 Video for Sales Statistics 1.1 Video Publishing and Production Statistics 2.3 What Video Customer Service Can Do for You 2.

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

Zoominfo

OCTOBER 20, 2021

To help with this possible problem, Steve Bryerton , ZoomInfo’s Vice President of Sales sat down with Maurice Fuller, founder of StaffingTec and the New Vector Group, to discuss biz dev strategies that staffing firms can use to grow their business and find more clients. 10 Biz Dev Strategies for Staffing & Recruitment Agencies 1.

Enterprise Management 100

Enterprise Management Zoominfo Marketing & Strategy Business 100