Tony Zambito

MARCH 18, 2012

This is part 1 of a series on the challenge of targeting SMB markets and how the use of target buyer modeling and buyer-based marketing help organizations to grow their SMB customer base. . Challenging Dell and its’ low cost entry strategy for small to mid-size businesses.

SMB 100

SMB Enterprise Management SME Work Management 100

Webbiquity

AUGUST 7, 2020

But in times of disruption, like the COVID-19 pandemic, businesses need to move more of their marketing and sales activities (conference presentations, customer meetings, trade show participation) online. Here’s why SEO marketing is vital for your business, particularly during the novel coronavirus pandemic.

SEO 292

SEO Lead Scoring Lead Ranking Paid Search Agency 292

Sana Commerce

AUGUST 27, 2022

Whether you are a small business or a large company, every successful B2B e-commerce implementation starts with the following 10 steps. Read on to see exactly what makes a successful e-commerce project plan, and what is the best way to start your e-commerce website. How to start an e-commerce project: Follow these 10 steps!

Enterprise Management 95

Enterprise Management Work Management Marketing Management Marketing Budget 95

Digital B2B Marketing

JUNE 7, 2012

Some days B2B marketing discussions seem more like a reading of alphabet soup. With lines like “we need SME commitment before developing DDMs for the ABM program”, it is no wonder marketers often struggle to communicate internally. The Basics B2B : Business to business. SME : Subject Matter Expert.

Paid Content 100

Paid Content Lead Ranking Cost Per Click Cost per Lead 100