ERDM

JANUARY 22, 2019

If the agent clicks on the avatar, a detailed dashboard with deep information about that customer is presented. In short, now is the time to shift to person-to-person (P2P) marketing. In spite of privacy concerns, customers are willing to provide deep explicit data to get improved CX. This is known as reciprocity of value.

Ideal Customer Profiles 53

Ideal Customer Profiles P2P Opt-out Enterprise Management 53

ERDM

JANUARY 22, 2019

If the agent clicks on the avatar, a detailed dashboard with deep information about that customer is presented. In short, now is the time to shift to person-to-person (P2P) marketing. In spite of privacy concerns, customers are willing to provide deep explicit data to get improved CX. This is known as reciprocity of value.

Ideal Customer Profiles 49

Ideal Customer Profiles P2P Opt-out Enterprise Management 49

Single Grain

SEPTEMBER 16, 2022

” This means that users will be able to sell their own data to advertisers while still retaining ownership and data privacy. Decentralized data networks enable various data generators to sell or trade their data without losing ownership, risking privacy or relying on intermediaries. 1) Data Privacy and Control.

Marketing AI 29

Marketing AI Web 2.0 Paid Content Peer-to-peer 29