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5 Essential Functions for Every B2B Website

Biznology

MAY 29, 2013

What website strategies should you pursue for business marketing? You can do a look-up by hand, or use automated processes from such providers as NetFactor and Demandbase Real-Time Identification. But what kind of functionality does your B2B website really need? Here are five must-haves for every B2B website. . Lead generation.

Marketing Websites 80
Marketing Websites netFactor Peer-to-peer B2B Thought Leadership 80
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The 7 B2B website essentials: What customers want

Martech

JUNE 27, 2023

Notice the discrepancies Notice how our goals sometimes misalign with the needs of our audiences. Andy Crestodina and Ascend2 conducted some useful research into this matter in 2021. A company’s website is the single most important media channel in the marketing communications toolkit. We get everything we need from social media.”

Marketing Websites 95
Marketing Websites Marketing Management Peer-to-peer netFactor 95
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