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Viral Marketing for B2B Lead Generation, Part 1: Viral Media

WebMarketCentral

At the game microsite , visitors could choose the type of desk they want to see destroyed, then press a large red “destruct” button to watch the desk get crushed. Microsites are a third highly-rated viral tool. DMNews referred to microsites as "the next big thing in B2B" in this helpful article.

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Viral Marketing for B2B Lead Generation, Part 2: Viral Promotion

WebMarketCentral

This includes sites like YouTube for video; iTunes for podcasts; and Insight24 for B2B webcasts, video and podcasts. Other Viral Promotion Tactics Trade shows – promote your viral content (microsite, video, blog etc.) After blog and trade press mentions, social media and social tagging sites such as Digg and del.icio.us

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Microsites, Blogging and Business Blogshit

Anything Goes Marketing

It's no wonder that a JupiterKagan study has reported that "promotional microsites will become more popular with larger advertisers during the next year." Microsites allow companies, especially large ones, to post content that doesn't have the same guidelines and red-tape that the main corporate websites have. The sky is the limit.

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Web 2.0, Secondary Orality, and the Gutenberg Parenthesis

Buzz Marketing for Technology

Home > Web 2.0, Only now with Web 2.0 batsontr@mit.edu Cite this Site Trent Batson , "Web 2.0, Mediasite is a presentation capture tool that records and synchronizes audio, video, and slides and then allows the presenter to provide it online for on-demand viewing or in podcast form. Web/Portals.

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