How to do marketing personalization at scale
Martech
MAY 30, 2023
Appcues’ personalized home pages Onboarding platform Appcues was looking for a way to bump up their demos and trials by optimizing conversion rates from their existing traffic. The personalized variant converted 42.54% more trials than the generic control! The first step was using UseProof, a tool for website personalization.
Let's personalize your content