Capstone Insights

NOVEMBER 26, 2019

As the number of contacts increases, it becomes more difficult to eyeball data, mistakes have larger consequences, and the need to more granularly segment and personalize marketing outreach typically increases. Marketing automation is a straightforward way to increase a company’s efficiency and effectiveness in demand generation.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Marketing Automation Work Management 52

Heinz Marketing

JULY 2, 2018

But I’ve locked down this time slot just for you. You guys do some amazing work in the space, but I’ve been particular impressed with the work you and your team have done with influencers and to create influence among third party experts in the market. We are here live every week Thursday at 2:30 Eastern/11:30 Pacific.

Account Based Marketing 43

Account Based Marketing Peer-to-peer DemandBase Forrester 43

Convert

MARCH 13, 2024

That being said, the integration between the two allows for a fantastic workflow switching between personalization and segment targeting (hence the name), especially when you factor in its machine learning capabilities to constantly learn more about your audience and targeting. G2 rating: 4.5/5 G2 rating: 4.5/5 G2 rating: 4.6/5

Budget Programs 52

Budget Programs A/B testing Enterprise Management Tools 52