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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

Reporting and analytics features are crucial to know when and how a marketing resource resonates with your audience. Social media campaigns will provide the direst of KPIs for your product and services. Email Marketing & Online Marketing. Consider opt-in, unsubscribe, and bounce processing.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

64% of marketers want to learn how to formulate a better content strategy. (We We can help: just check out our content marketing strategy guide for content). Marketing Charts ). 32% of marketers believe that their content creation workflow is impartial or poor. Audio and Podcast Marketing Statistics.

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Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

Online Marketing Institute

I presented a webinar the other day where I stated that while white papers are still the staple of content marketing, they’re getting really stale as a communications vehicle for B2B. The book of the webinar of the movie: The Velocity B2B Content Marketing Workbook. The new B2B marketing is Content Marketing.