Martech Advisor

MARCH 5, 2020

In this article, we explain more on what marketing automation is today, its objectives, best practices and the various types of automations across the marketing funnel with the goal of audience engagement, lead generation and customer acquisition. What Is Marketing Automation? What is Marketing Funnel Automation.

Marketing Automation Services 123

Marketing Automation Services Enterprise Management Marketing Automation Work Management 123

SmartBug Media

NOVEMBER 18, 2022

My boss, the marketing director at the time, asked me: “Do you know what inbound marketing is?”. What Is Inbound Marketing? This can look like someone coming to your website, clicking a social media post, or downloading literature about a question they’re asking. I remember my first marketing job like it was yesterday.

Inbound Marketing 98

Inbound Marketing Top of Funnel Lead Ranking Sales Qualified Leads 98

Valasys

JANUARY 3, 2023

We will be informal for a moment: in the end, an MQL will not help you to ‘purchase a beer’. Choosing what to evaluate is a difficulty for B2B marketers when it comes to KPIs. What indicators provide a narrative that they will accept and comprehend, especially when it comes time to defend your budget?

B2B Marketing 40

B2B Marketing Lead Ranking Marketing Qualified Leads Planning 40

accelerate agency

FEBRUARY 26, 2023

Added to that, today’s tech-savvy B2B SaaS buyers like to complete their own research process before even thinking about contacting your sales team. In this post, we’ll explore why it’s important to find an effective B2C or B2B SaaS marketing agency, what to look for in an agency, and the right questions to ask.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

Added to that, today’s tech-savvy B2B SaaS buyers like to complete their own research process before even thinking about contacting your sales team. In this post, we’ll explore why it’s important to find an effective B2C or B2B SaaS marketing agency, what to look for in an agency, and the right questions to ask.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

Added to that, today’s tech-savvy B2B SaaS buyers like to complete their own research process before even thinking about contacting your sales team. In this post, we’ll explore why it’s important to find an effective B2B SaaS marketing agency, what to look for in an agency, and the right questions to ask.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

Anteriad

APRIL 25, 2023

We’ve all been there—you’ve heard a new buzzword in a meeting or at an event and made a mental note to research what exactly it means later. We’ve all been there—you’ve heard a new buzzword in a meeting or at an event and made a mental note to research what exactly it means later. You’ve come to the right place.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95