The Point

OCTOBER 14, 2010

As a Marketo agency partner, I attended along with colleagues from Spear Marketing Group to greet clients, talk shop, and hear how other companies – including Marketo themselves – are putting technology to use in the service of improved lead management. You can’t nurture people exclusively through email.

Marketo 100

Marketo Impressions Demand Generation Agencies Lead Nurturing 100

PureB2B

JANUARY 19, 2017

Don’t let the lead go cold. On YouTube, there are always links to related videos or a similar video coming up on auto play. Just like the YouTube videos mentioned earlier, you need to point leads towards offerings that fall within their interests. Need help closing your leads? Offer Something Else. Stay In Touch.

Lead Scoring 81

Lead Scoring Lead Ranking Sales Qualified Leads Leads 81

ViewPoint

JUNE 15, 2016

Sales Lead Management is a complicated process. Sales lead management is a tough subject to truly get your arms around. My point is this—you need a Sales Lead Manager to pull all of the competing departments and managers together to obtain the best revenue per lead for your company.

Lead Management 120

Lead Management Work Management Marketing Management Sales Qualified Leads 120

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

Sales Emails This is the ability to personalize “from addresses” and signatures on behalf of individual sales reps, so that automated emails appear to come from the specific sales owner. Lead Management. And it supports lead recycling processes, where sales leads are passed back to marketing for further nurturing.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Hubspot

MARCH 12, 2012

No two ways about it, starting a lead management program from scratch can be daunting. Long gone are the days of simply sending out a direct mail piece or placing an ad and waiting for the leads to roll in. What do you hope to accomplish with your lead management program? 4) Implement a Lead Management System.

Lead Management 28

Lead Management Work Management Marketing Management Lead Scoring 28

Adobe Experience Cloud Blog

NOVEMBER 11, 2008

There is an amazing amount of great content about B2B marketing out there, ranging from trends in demand generation to best practices in lead nurturing, lead scoring, and landing page optimization to how to buy and select marketing automation systems. Seven Lead Nurturing Tools and Resources.

Budget Programs 48

Budget Programs Marketing Automation Services Resources Marketing Budget 48

Optinmonster

OCTOBER 16, 2019

It’s designed to increase your bottom line and help you generate leads, manage contacts, and turn them into lifelong customers. Drip is loaded with features including marketing automation, advanced contact management, actionable reports, email campaigns, one-on-one conversations, eCommerce user tracking, and more.

Marketing Automation Services 57

Marketing Automation Services Enterprise Management Work Management Marketing Management 57