Valasys
FEBRUARY 10, 2020
In an era of omnichannel marketing, marketers need to connect to customers at every touchpoint, analyze their multi-intent & accordingly, need to work out ways to deliver customer expectations. Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM). Why Customer Experience Management is Important.
Valasys
JULY 12, 2019
Capturing & relying upon the intent signaling of the prospects, the B2B marketers are now in a position to run better-targeted campaigns than ever before, to attract, engage & convert the prospects – leveraging omnichannel marketing.
Valasys
AUGUST 6, 2019
KickFire recently incorporated all-new IP for the segment-specific firmographic & intent data targeting of the key accounts. AI & machine learning platforms such as Genesys Altocloud are already being used by marketers to drive sales by intent-based segmentation of the personas & audiences into refined clusters.
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