GTM in Germany: How to Create an Effective, Compliant Strategy
Zoominfo
OCTOBER 13, 2023
Enacted in 2018, the GDPR requires organizations to have a lawful basis for processing personal data. Double opt-in is a two-stage process. The rules around telemarketing in a B2B context are more relaxed, making telemarketing a viable go-to-market channel in Germany.
Let's personalize your content