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free stuff that sells. maybe.

The Effective Marketer

Back to the free marketing stuff. I am enrolled in a free course called Inbound Marketing University , created by HubSpot. It is a free week long online training program featuring some great speakers on topic such as blogging, SEO, viral marketing, email marketing, lead nurturing… all the tools online marketers need to know.

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PPC and Marketing Automation, Webinar Transcription

Lead Liaison

To watch “PPC and Marketing Automation” in its entirety, click here. Google AdWords Premier Partner, Ben Herman, and marketing automation expert, Chris Kipgen, team up to cover how using AdWords and marketing automation together can get you more conversions at the same or lower cost per acquisition.

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Social Media Definitions: The Ultimate Glossary of Terms You Should Know

Hubspot

But with new social media networks and innovative software cropping up almost daily, even seasoned social media users are bound to run into a term or acronym that leaves them thinking, "WTF?". For those head-scratching moments, we've created the ultimate glossary of social media marketing terms. Social Media Terms - A.

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Top 21 Inbound Lead Generation Techniques

Hinge Marketing

Inbound Marketing Techniques Defined. Inbound marketing is the process of helping potential clients discover your firm by making your relevant expertise and insights easy to find. Inbound marketing messages tend to be educational in nature rather than self-promotional. . Advantages of Inbound Marketing.

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How to Choose a Digital Marketing Agency That Delivers Results

Single Grain

So understanding how to choose a digital marketing agency is crucial. With a plethora of online marketing strategies like social media, PPC, email, content and SEO, it’s easy to get overwhelmed as to which to focus on. Digital marketing agencies promise to navigate these waters on your behalf.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Affiliate marketing Performance-based marketing where a business rewards an affiliate for each visitor brought by the affiliate’s own efforts. Affiliates commonly use organic search rank and PPC marketing. It embeds the ad in a web page with the hope of attracting traffic to the advertiser’s website.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Affiliate marketing Performance-based marketing where a business rewards an affiliate for each visitor brought by the affiliate’s own efforts. Affiliates commonly use organic search rank and PPC marketing. It embeds the ad in a web page with the hope of attracting traffic to the advertiser’s website.