Building a ROMI Calculator
Online Marketing Institute
NOVEMBER 8, 2010
Better ROMI (Return-On-Marketing-Investment) is one of the many reasons that more and more b2b marketers are turning to Inbound Marketing and Marketing Automation. Because switching costs are high in B2B, it is not uncommon for B2B customers to stay loyal to a supplier for 5, 7, even 10 or more years.
Let's personalize your content