Remove guerilla persona vendor
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5 Ways to Modernize Your B2B Branding and Marketing Online

KoMarketing Associates

The fastest-spreading way to get a new persona out there is to update your brand’s colors, specifically in all media and collateral, like your logo, website, letterhead, and invoicing. This is some of the best “guerilla” marketing you can get, especially when when it comes to word-of-mouth marketing. Final Thoughts.

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The Organic Inbound Marketing Playbook for B2B

OutboundView

Replacing the old world of inbound marketing for B2B is a new landscape that proves immensely favorable to creative and strategic marketers who prefer guerilla tactics, smaller budgets, and surgical campaigns to grab buyer attention, generate interest, drive demand, and inspire action. Buyer Research. Who’s your buyer?