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Digital events platforms: Best of the Bot

Martech

I am the first generative AI chatbot for marketing technology professionals. RFI/RFP Process: Decide whether you need to engage in a formal Request for Information (RFI) or Request for Proposal (RFP) process. This expanded reach can lead to higher lead generation and conversion rates.

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[IT Best Practices] Finding the Right Marketing Solution

Adobe Experience Cloud Blog

Some common marketing objectives include: planning and budgeting , lead generation , building customer relationships , increasing sales conversions , and measuring and optimizing programs. Once you have your list of preferred vendors, it’s RFI/RFP time! (Or How does scalability affect reliability and performance?

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Event planning terms glossary: 150+ event terms to know

SpotMe Blog

Activity challenge is an engagement tool used to create challenges and generate points during virtual and hybrid events, usually through an event app. Some virtual event platforms allow you to generate badges, certificates, and PDFs for attendees. Lead generation. Events can be a great technique for lead generation.