seo.co

JANUARY 10, 2022

According to Forrester , in 2021, the customer service interactions via digital avenues are projected to increase by 40%. Forrester also anticipates that, on average, the digital brand channels numbers will surge from 8 to 11. And that statistic tends to grow as virtual assistants become popular. Video Marketing.

Marketing AI 98

Marketing AI Trends Work Management Marketing Management 98

seo.co

FEBRUARY 16, 2021

According to Forrester , in 2021, the customer service interactions via digital avenues are projected to increase by 40%. Tangentially, and detrimentally for many marketers is the fact that link building as a means of driving SEO will continue to diminish as AI becomes more prominently weighted in search algorithms as well.

Marketing AI 116

Marketing AI Trends Work Management Marketing Management 116

Webbiquity

DECEMBER 11, 2013

Michael Brito contends marketers “must move beyond the content marketing buzzword and commit to building a content strategy that will allow you to execute your tactical content marketing initiatives flawlessly and at scale,” and promotes a four-pillars framework for content strategy development.

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Content Marketing Planning 100

Convince & Convert

SEPTEMBER 21, 2010

Using the Forrester Social Technographics Ladder, understand how your target audience (as defined by gender, age, and geography) uses social media. Love the slides, worksheet and Forrester tool. I hope you don’t mind me remixing/using at some point in my life =) [link] [link] frank Wow. Very useful. Very useful.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

SnapApp

DECEMBER 14, 2016

Interactive content and visual storytelling. The best way to do both of those things is to simply ensure that the content is so good that readers want to share it and link to it. and SEO Link Building: The Ultimate Step-by-Step Guide. Visual brand storytelling. Marketers must invest in video storytelling.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62