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Leader of the Pack! Forrester Wave Results Revealed for Predictive Marketing

6sense

Forrester has just released The Forrester Wave TM : Predictive Marketing Analytics for B2B Marketers, Q2 2017. In the first report of its kind for the predictive marketing analytics space, Forrester named 6sense a leader among predictive analytics providers. So you can reach and engage in-market buyers.

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Marketers Focus on Buyer Intent Data as Privacy Undermines Targeting

6sense

B2B marketers and sales professionals will similarly benefit if they harness buyer intent data to focus on the right companies at the right time with the right messaging. Nothing shows buyer intent better than who is checking out what you offer. Facebook Twitter LinkedIn Email Share. Joseph Zappa.

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My Journey from What If to What’s Next

6sense

In 2013, Forrester released a Forrester Wave report (aka Forrester’s evaluation of vendors in a software, hardware or services market) in the Identity and Access Management space for the cloud. I am already witnessing a movement from What If to What’s Next with 6sense’s intelligent marketing cloud.