Hubspot

AUGUST 24, 2023

Imagine a sales representative who never sleeps, never gets tired, and possesses an uncanny ability to analyze vast amounts of data in seconds. This is the promise of AI sales reps, and their potential to revolutionize the sales industry is undeniable. The application of generative AI in sales is diverse.

Marketing AI 57

Marketing AI Allocation Work Management Lead Scoring 57

InsightSquared

FEBRUARY 4, 2021

The cost of poor sales visibility. Today nearly 80 percent of sales engagements are digital. That means massive troves of data about customer behavior and buying cycles just waiting for a sales team to leverage. Would you coach a struggling rep differently? It’s the number one indicator of sales outcomes.

Cost 156

Cost Top of Funnel Marketing Budget Cross-Selling 156

Heinz Marketing

NOVEMBER 4, 2019

If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. I ask Kevin how he sees some of the leading companies addressing that.

Sales Management 42

Sales Management Top of Funnel Marketing AI Lead Ranking 42

Metadata

DECEMBER 8, 2021

So you’re up to speed on the difference between ABM and demand gen tactics , you’ve launched a couple of campaigns , and leads are starting to trickle in. They were set up to manage and track individual people as buyers. You can measure scroll depth in Google Analytics with some light set up in Google Tag Manager.

Account Based Marketing 98

Account Based Marketing ABM Ideal Customer Profiles Sales Management 98