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30 Women Shaping B2B Tech Marketing

SnapApp

More and more B2B marketers and companies are creating authentic videos on platforms like LinkedIn that show a more raw side than the packaged content of prior years. Their long-form case studies and white papers are now being packaged in digestible, small snippets that reflect our attention spans. Growth marketing is the future.

article thumbnail

30 Women Shaping B2B Tech Marketing

SnapApp

More and more B2B marketers and companies are creating authentic videos on platforms like LinkedIn that show a more raw side than the packaged content of prior years. Their long-form case studies and white papers are now being packaged in digestible, small snippets that reflect our attention spans. Growth marketing is the future.

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23 Terrific Email Marketing Guides

Webbiquity

For 21 percent of respondents, email marketing accounts for 60 percent or more of all digital business revenue,” Monique Torres presents four helpful tips for building opt-in email lists, including offering incentives for signing up, which may include content, exclusive access, tesimonials, or discounts.