BenchmarkONE

SEPTEMBER 16, 2021

If you’re confused about why you should invest time and effort into creating one, look at the following statistics: As per Forrester , customers prefer knowledge bases over all other self-service channels. This includes FAQs on your website, internal documentation such as policies, etc., AUTHOR BIO.

Knowledge Base 78

Knowledge Base Tips FAQ Content 78

KoMarketing Associates

SEPTEMBER 14, 2013

B2B buying behavior, specifically research and evaluation, is shifting more towards online mechanisms. They are searching and researching online, looking for solutions that fit their specific needs, and certainly trying before they are buying. Customers (B2B or B2C) are buying more like “prosumers”.

Enterprise Management 120

Enterprise Management Work Management Marketing Management Top of Funnel 120

Convert

OCTOBER 25, 2022

According to Forrester Research , 43% of website visitors go straight to the internal search bar when they open a website. For instance, the only place that a laundry list of accepted payment methods belongs on your ecommerce site is in the checkout, where it matters to folks who are ready to pay. Subtract elements.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59