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The Future of Advertising Is Native Social Commerce

Hubspot

Remember when ecommerce was the go-to tactic for increasing brand awareness, finding new customers, and boosting sales? Using ecommerce to drive sales is a lot more complicated than it used to be. Perhaps that’s why brands are agog over social commerce. Or would you prefer selling directly via social networks?

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60 Inspirational Holiday Marketing Statistics

Hubspot

7) eMarketer expects about a 12% growth in ecommerce holiday spending in 2011. more than the average consumer, on gifts and seasonal merchandise. 36) 36% of retailers said they plan to spend most of their holiday marketing budget on social media platforms during the 2011 holiday shopping season – up from 27% in 2010.

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10 of the Best Brands on Snapchat Right Now (And Why They're So Great)

Hubspot

As for the age range of their users, eMarketer reported that 45% of all Snapchat users in the U.S. To add folks by username, you'll have to type in exact usernames to find people, as there is no account suggestion option like other social networks have. are between the ages of 18 and 24, and comScore found that 60% of U.S.