illumin

DECEMBER 14, 2023

eMarketer suggests there are approximately 184.6 Developers saw user retention increase by 62% after introducing rewarded video ads and 71% of video game players prefer in-game video ads over in-app purchases. They also result in a higher average dwell time of 13%, compared to the 1.6%

Advertisements 52

Advertisements Advertising Mobile Advertising Banners 52

illumin

DECEMBER 14, 2023

eMarketer suggests there are approximately 184.6 Developers saw user retention increase by 62% after introducing rewarded video ads and 71% of video game players prefer in-game video ads over in-app purchases. They also result in a higher average dwell time of 13%, compared to the 1.6%

Advertisements 52

Advertisements Advertising Mobile Advertising Banners 52

Outbrain

DECEMBER 30, 2019

YouTube was one of the first platforms to offer six-second ads. YouTube relies on in-stream ads , for example. As you might guess from the name, shoppable ads try to encourage people to practice their purchasing power and buy things rather than just browsing for them. Display ads aim to boost brand awareness and purchase intent.

Paid Content 60

Paid Content Advertisements Advertising Video Marketing 60

SnapApp

DECEMBER 4, 2017

67% of the typical B2B buyer’s journey is now done digitally, and 9 out of 10 B2B buyers say online content has a moderate to major effect on their purchasing decisions. 78% of B2B buyers use case studies when researching purchases - DemandGen. . Or, at least put it to the test :). . . #10.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Single Grain

NOVEMBER 28, 2023

33% of adults are already interested in purchasing digital products in the metaverse. Many social media platforms (like TikTok, Instagram Reels, and YouTube Shorts) are prioritizing short-form video content via algorithms that favor these formats. That might seem generous now, but a lot can change in just a couple of years’ time.

Paid Content 126

Paid Content Marketing AI Trends Paid Search Agency 126