SpotMe Blog

JULY 28, 2023

Most of our customers, particularly in the life sciences and pharma industries, who were hosting hundreds of virtual events during the pandemic have now re-added in-person to their event mix. You can check people in, distribute name badges, and message attendees. On the contrary, according to Knowland, “68.7%

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

The Effective Marketer

MAY 9, 2011

If you are even remotely interested in marketing it is clear that the more the web has transformed the way we promote our products, the more firmly ‘content’ has planted itself as the center of our lives. What used to be clear roles (i.e. United States License.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Allocadia

JUNE 7, 2019

These dashboards are a follow-on these analytics, and part of our mission to help customers gain visibility and make better marketing decisions. According to Forrester , B2B marketing executives are not in denial. With this release, we’ve applied data-driven discipline and focus to the customer journey. The problem today.

Marketing Budget Creation 40

Marketing Budget Creation Planning Top of Funnel Budget Programs 40

Allocadia

APRIL 16, 2019

These dashboards are a follow-on these analytics, and part of our mission to help customers gain visibility and make better marketing decisions. According to Forrester , B2B marketing executives are not in denial. With this release, we’ve applied data-driven discipline and focus to the customer journey. The problem today.

Marketing Budget Creation 40

Marketing Budget Creation Planning Top of Funnel Budget Programs 40

The Effective Marketer

MAY 27, 2015

If your company hasn’t created formal battle cards (aka kill sheets, competitive cards, competitor takeout), it will at some point, as this is typically one of the first things sales teams ask. Just the sales team? Will the marketing team be using them too? Data Collection. Presentation. How about product people?

Work Management 100

Work Management Marketing Management Marketing Proposals Paid Search Agency 100

Marketing Insider Group

DECEMBER 1, 2021

A report from Forrester indicates that 92% of marketers have seen an increase in personalized marketing. This is one of the many reasons why our clients are betting big on employee activation. Live stream from your booth at a trade show. Or, show something from the field if that’s applicable to your brand.

Trends 363

Trends Content Marketing Work Management Planning 363

Lead Liaison

DECEMBER 26, 2018

To access our Event Lead Management Kit, which includes this resource, click here. . According to Forrester , marketing events such as trade shows and conferences occupy the largest share of B2B marketing budgets at 14%. Enterprises and large companies have large sales/marketing teams and get lots of email.

Enterprise Management 48

Enterprise Management Marketing Management Marketing Automation Services Lead Management 48