article thumbnail

Blockchain marketing: how the technology behind Bitcoin could change marketing

chiefmartech

Prediction markets like Augur and Gnosis which could impact forecasting. Business and legal rules could be “hard-coded” into an asset itself. Doing this now is like taking out an insurance policy against disruption or disintermediation. Crypto-tokens and how they will be the measure of value within a network.

article thumbnail

Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Tribes Rule the Hyper-Social Organization - Paul Gillin , September 8, 2010 I’ve been looking forward to reading The Hyper-Social Organization since I first heard François Gossieaux and Ed Moran discuss the findings of their “Tribalization of Business&# research at a conference two years ago. Rules Have Changed. Continue reading.

article thumbnail

What Is Web 3.0? The Future of the Internet

Single Grain

Users will also benefit from its ability to conduct client demand forecasting and personalized customer service, necessary for flourishing businesses. Reduced dependency on intermediaries : It will help disintermediate businesses, remove rent-seeking intermediaries, and give this value directly to the customers and providers in a network.