Chris Koch

NOVEMBER 7, 2012

I agree (journalism’s future will be determined by its ability to create a business model that pays better than the current one: giving away content for free and charging way too little for ads), but I think he missed the more important disruptive power that platforms like BrandVoice really do have: to disintermediate traditional marketing.

Disintermediation 100

Disintermediation B2B Marketing Marketing Management Paid Search Agency 100

ViewPoint

OCTOBER 10, 2011

This disintermediation with sales has effectively given control of the sales cycle to the buyer. We are beginning to see more and more of this, but it is the exception, not the rule. The drivers for a shared revenue funnel and the revenue team comprised of both sales and marketing are: Buyer behavior has changed. But all is not lost.

CMO 120

CMO Marketing Automation Services Disintermediation Demand Generation Agencies 120

chiefmartech

JANUARY 23, 2017

Business and legal rules could be “hard-coded” into an asset itself. Doing this now is like taking out an insurance policy against disruption or disintermediation. Imagine that: Any asset can now be digital. All customer transaction data is shared among all the competitors in the industry. It’s worth the premium.

Work Management 40

Work Management Planning Marketing Management Disintermediation 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

Tribes Rule the Hyper-Social Organization - Paul Gillin , September 8, 2010 I’ve been looking forward to reading The Hyper-Social Organization since I first heard François Gossieaux and Ed Moran discuss the findings of their “Tribalization of Business&# research at a conference two years ago. Rules Have Changed. Social Media (239).

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Single Grain

SEPTEMBER 16, 2022

Reduced dependency on intermediaries : It will help disintermediate businesses, remove rent-seeking intermediaries, and give this value directly to the customers and providers in a network. So anyone who wishes to build a blockchain application needs to deploy their application code on the shared state machine.

Marketing AI 29

Marketing AI Web 2.0 Paid Content Peer-to-peer 29

Buzz Marketing for Technology

JUNE 28, 2008

with things like this (this is the basis for recommender systems) (like Amazon) Bezos Slide 31: No principles or rules describing â??qualityâ?? Decentralized Disaggregated Distributed Disintermediated Dis-Integrated Dynamic Desegregated Democratic [link] Slide 47: Democratic = The Semantic Condition Reliable networks supportâ?¦

Web 2.0 100

Web 2.0 DMCA Disintermediation RSS 100