Remove long-tail
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B2B Demand Generation: Picking the Right Channels for your Content

Inbox Insight

In fact, 61% of marketers say growing SEO/organic presence is a high inbound marketing priority ( Hubspot State of Inbound ). With Google’s shifting algorithms, reaching the top ranking positions is a constant game of cat and mouse. The best relationships take time to develop – so plan long-term!

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B2B Lead Management Market Heats Up

Online Marketing Institute

4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. Positioning yourselves as “lead management” does not help differentiate what you REALLY do.