Content Rules: Secrets of Writing Compelling Content
Writing on the Web
APRIL 11, 2011
How can you introduce storytelling into your marketing mix? Chapman, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars and More that Engage Customers and Ignite Your business (John Wiley & Sons, Inc. How can you make your writing interesting, more like a good movie or book? Compelling. Entertaining.
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