[Digg, Linkbait] Best of 2008 (So Far) - Social Media Optimization, Part 1
    How Can Marketers Harness The Social Web? by NxtERA Marketing Blog Ex-Forrester VP Elana Anderson provides five strategies marketers can use to harness, rather than manage, the social web for the benefit of their brands. Dunder Mifflin, the fictional company in the show, took their episode of the dinosaur paper company getting hip and modern with the launch of their new Web presence.Dunder Mifflin Infinity.
    [Digg, Linkbait] Best of 2007: Blog Posts on Social Media Marketing
    7 Reasons Why Niche Social Media Outlets are Better Than Digg by AjaxNinja After noting that "Digg has an immense amount of traffic and getting landed on the front page will send a tsunami of new readers to your blog or website, but getting onto the front page is incredibly difficult. Among the complaints about Digg are its excessively broad audience and categories and the site's lack of transparency.