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SalesPredict Offers Highly Automated, Highly Flexible Predictive Modeling

Customer Experience Matrix

In this case, the main technical differentiator is extreme automation: SalesPredict imports customer data, builds models, scores current records, and deploys the results with virtually no human intervention. Because it knows what to expect, the system can easily load customer data and sales results from those systems.

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LeadSpace Offers A No-Memory Approach to B2B Lead Scoring

Customer Experience Matrix

My discussion last week of Infer , Mintigo , and Lattice Engines raised the question of what other B2B data vendors might be considered Customer Data Platforms. This group includes InsideView , OneSource , SalesLoft and LeadSpace. Most clients have multiple profiles for different products or customer segments.

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The buzz around account-based marketing at MarTech

chiefmartech

Predictive analytics vendors, which use machine learning to determine a company’s “ideal customer profile,” are surfacing best-fit accounts in addition to contacts. An ICP answers the question: what do your best-fit prospects look like, based on your past sales and your most successful customers currently?

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Exploring the Best Cognism Alternatives: A Comprehensive Comparison of Features and Pricing

SalesIntel

It enables Cognism’s users to access valuable data points such as company profiles, contact details, and job titles, which can be utilized for targeted outreach and personalized marketing campaigns. Main Features: Marketing services may be used to develop custom lists. The lead score recognizes companies that are fast expanding.

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Just Released: ABM Vendor Guide Gives Detailed Comparison of 40 ABM Vendors

Customer Experience Matrix

Second, I needed to identify differentiating features within each function: those are what buyers should consider when deciding which vendors to use. Select Targets This includes predictive model scores to rank potential targets , conventional account profiling, and behavior analysis.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. Positioning yourselves as “lead management” does not help differentiate what you REALLY do. 2) Email services – Julie Katz at Forrester writes about this group.