Differentiation Ethics Pricing SME 
ClearVoice
JULY 13, 2022
While millennials are just like everyone else when it comes to watching their pennies, they don’t always consider price as the most important factor in choosing between brands. Another differentiator between millennials and their counterparts is how they see shopping as part of an overreaching set of goals. Create an SME video series.
Directive Agency
JULY 26, 2016
Founder of Juris Digital & Ethical SEO Consulting. Ask the company about their ethics policies and the type of companies they work with. If they have pre-made pricing, stay away. Some know how they do it, whether you call it your differentiated value proposition or your proprietary process or your USP. Casey Meraz.
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