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How to Use Intent Data to Identify Sales-Qualified Leads (SQLs) and Win More Deals  

Only B2B

Understanding the buyer’s intent is now more crucial than ever, and this is precisely where intent data plays a pivotal role. Read on to delve into how intent data can illuminate your prospect’s intent, leading to the identification of sales-qualified leads and increased deal closures.

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5 CFO-Friendly Paid Ad Tactics: Scale B2B Advertising without Breaking the Bank

SalesIntel

To ensure a successful paid ad strategy, start by understanding your ideal customer profile (ICP) and target personas. Utilize various data sources and tools for account-based marketing to identify and define your audience precisely. The key to this tactic is leveraging intent data to segment your strategy effectively.