Lead Scoring: Tools and Tactics to Convert Customers
Act-On
APRIL 29, 2024
Now that we’ve covered the basics of lead scoring , and how to build your model , let’s tackle the last topic in our 3-part lead scoring series: lead scoring tools. And while it’s commonly used to determine MQL thresholds , lead scoring can also be used as a layer of segmentation to power marketing automation.
Let's personalize your content